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Airtable

Design framework from Airtable
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DESIGN.md
# Design System: Airtable

## 1. Visual Theme & Atmosphere

Airtable's website is a clean, enterprise-friendly platform that communicates "sophisticated simplicity" through a white canvas with deep navy text (`#181d26`) and Airtable Blue (`#1b61c9`) as the primary interactive accent. The Haas font family (display + text variants) creates a Swiss-precision typography system with positive letter-spacing throughout.

**Key Characteristics:**
- White canvas with deep navy text (`#181d26`)
- Airtable Blue (`#1b61c9`) as primary CTA and link color
- Haas + Haas Groot Disp dual font system
- Positive letter-spacing on body text (0.08px–0.28px)
- 12px radius buttons, 16px–32px for cards
- Multi-layer blue-tinted shadow: `rgba(45,127,249,0.28) 0px 1px 3px`
- Semantic theme tokens: `--theme_*` CSS variable naming

## 2. Color Palette & Roles

### Primary
- **Deep Navy** (`#181d26`): Primary text
- **Airtable Blue** (`#1b61c9`): CTA buttons, links
- **White** (`#ffffff`): Primary surface
- **Spotlight** (`rgba(249,252,255,0.97)`): `--theme_button-text-spotlight`

### Semantic
- **Success Green** (`#006400`): `--theme_success-text`
- **Weak Text** (`rgba(4,14,32,0.69)`): `--theme_text-weak`
- **Secondary Active** (`rgba(7,12,20,0.82)`): `--theme_button-text-secondary-active`

### Neutral
- **Dark Gray** (`#333333`): Secondary text
- **Mid Blue** (`#254fad`): Link/accent blue variant
- **Border** (`#e0e2e6`): Card borders
- **Light Surface** (`#f8fafc`): Subtle surface

### Shadows
- **Blue-tinted** (`rgba(0,0,0,0.32) 0px 0px 1px, rgba(0,0,0,0.08) 0px 0px 2px, rgba(45,127,249,0.28) 0px 1px 3px, rgba(0,0,0,0.06) 0px 0px 0px 0.5px inset`)
- **Soft** (`rgba(15,48,106,0.05) 0px 0px 20px`)

## 3. Typography Rules

### Font Families
- **Primary**: `Haas`, fallbacks: `-apple-system, system-ui, Segoe UI, Roboto`
- **Display**: `Haas Groot Disp`, fallback: `Haas`

### Hierarchy

| Role | Font | Size | Weight | Line Height | Letter Spacing |
|------|------|------|--------|-------------|----------------|
| Display Hero | Haas | 48px | 400 | 1.15 | normal |
| Display Bold | Haas Groot Disp | 48px | 900 | 1.50 | normal |
| Section Heading | Haas | 40px | 400 | 1.25 | normal |
| Sub-heading | Haas | 32px | 400–500 | 1.15–1.25 | normal |
| Card Title | Haas | 24px | 400 | 1.20–1.30 | 0.12px |
| Feature | Haas | 20px | 400 | 1.25–1.50 | 0.1px |
| Body | Haas | 18px | 400 | 1.35 | 0.18px |
| Body Medium | Haas | 16px | 500 | 1.30 | 0.08–0.16px |
| Button | Haas | 16px | 500 | 1.25–1.30 | 0.08px |
| Caption | Haas | 14px | 400–500 | 1.25–1.35 | 0.07–0.28px |

## 4. Component Stylings

### Buttons
- **Primary Blue**: `#1b61c9`, white text, 16px 24px padding, 12px radius
- **White**: white bg, `#181d26` text, 12px radius, 1px border white
- **Cookie Consent**: `#1b61c9` bg, 2px radius (sharp)

### Cards: `1px solid #e0e2e6`, 16px–24px radius
### Inputs: Standard Haas styling

## 5. Layout
- Spacing: 1–48px (8px base)
- Radius: 2px (small), 12px (buttons), 16px (cards), 24px (sections), 32px (large), 50% (circles)

## 6. Depth
- Blue-tinted multi-layer shadow system
- Soft ambient: `rgba(15,48,106,0.05) 0px 0px 20px`

## 7. Do's and Don'ts
### Do: Use Airtable Blue for CTAs, Haas with positive tracking, 12px radius buttons
### Don't: Skip positive letter-spacing, use heavy shadows

## 8. Responsive Behavior
Breakpoints: 425–1664px (23 breakpoints)

## 9. Agent Prompt Guide
- Text: Deep Navy (`#181d26`)
- CTA: Airtable Blue (`#1b61c9`)
- Background: White (`#ffffff`)
- Border: `#e0e2e6`